Underground Copy

Email Marketing Management | Copywriting service

At Underground Copy, we help self-development and high-performance coaches turn their ideas into conversion-focused copy and email marketing.From strategic email sequences to seamless ESP management, and from high-converting sales pages to smooth funnels. All built on copy that converts. Hey, not all heroes wear capes, you know.Ready to book a discovery call? Send me an email and let’s set up a time to connect!

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Services

Our services are built to bring clarity, spark connection, and get your audience to actually do something (like click, book, or buy... Y’know, the fun stuff)Email Marketing Management: We’ll handle your ESP like absolute pros. And we'll write emails that don’t just sit in inboxes. Nope. They build trust, spark action, and turn subscribers into new superfans.Copywriting: Words that click, connect, and most importantly... Move your audience to take actionLanding and Sales Pages: These aren't just pages... They're your silent salespeople, working 24/7 to turn curious clicks into paying clients. If your page isn’t doing the heavy lifting, it’s time we fix that.Funnel Building: Conversion-focused funnels that turn attention into action. Clear structure, smart sequencing, and copy that moves people forward.Content & Brand Strategy: Let’s nail your voice, sharpen your message, and turn your brand into something people actually remember.Creative Writing: Forget generic content. This is copy that sounds like you and keeps readers engaged.SEO: Why chase clients when they could be finding you? With solid SEO, your site works while you sleep.And much more.

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About

I’m Elwin, and I'm an email marketing manager, copywriter and marketeer with a screenwriting and acting background from the Lee Strasberg Theatre & Film Institute in New York City. That’s where I fell in love with storytelling. It's a craft that continues to shape how I write and think about narrative, emotion, and connection.For the past 10 years, I’ve worked in marketing and focused on copywriting the past 3 years. I help brands stand out with content that not only converts, but resonates as well. I specialize in finding the emotional core of your message and turning it into strategic, conversion-driven copy.I’m a self-reliant writer who digs deep, understands your audience, and delivers sharp, and dare I say sometimes funny, on-brand content that moves people to act.Let’s talk about how to make your content more original, compelling, and aligned with your goals.

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Testimonials

“Working with Elwin has been a pleasure. One key element he understands is to listen. He made me feel heard. Because of this he improved my message and helped my clients feel more connected to me.”
Boris“I’ve worked with many people, but Elwin brought something different. With clarity (and calmness) he really understood my voice. This, and his ability to manage my ESP, directly impacted my business in the best possible way.”
Caroline“What immediately stood out to me was Elwin’s writing. This probably has to do with his background in screenwriting. His writing is sharp, sometimes funny, intuitive and somehow he captured exactly what I was trying to say for months. His thoughts and words gave structure to my ideas and I went from a vague to a magnetic message that converted like crazy.”
Daniel

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